Indie Beauty Expo’s Best in Show 2018 winners include Hum Nutrition, Apoem and more

(NEW YORK) — This year, Good Morning America is bringing you the exclusive Indie Beauty Expo’s “Best in Show” 2018 winners.

Indie Beauty Expo was founded by celebrity esthetician Jillian Wright and entrepreneur Nader Naeymi-Rad in 2015 to “recognize, showcase and celebrate independent beauty brands and to support the growth and success of the entrepreneurs behind them.” The expo started in New York and has since been expanded to Los Angeles, Dallas and London.

Wright told GMA her goal is to get, “better made beauty into the hands of more people at all different price points.”

She also hopes the expos are a place to, “educate people on how they can upgrade their skin care and body routine without necessarily breaking the bank.”

More than 280 brands and 350 products were nominated for the 30 categories, from best moisturizer to best clean ingredient brand.

The nominees were selected from those exhibited at the 2018 Indie Beauty Expo shows in Los Angeles, Dallas, New York or London.

According to the Indie Beauty Media Group, a panel of professional beauty experts evaluated the products based on, “functionality, efficacy, texture, durability, packaging, scent, ingredients, performance, design and social responsibility.”

For more information on these winning products and where to purchase the full collection made up of more that $1,000 worth of products, visit Indie Beauty Expo.

BEST BAR SOAP

Winner: Level Naturals
Vanilla + Activated Charcoal Bar Soap

Price: $8

Soothe your soul with the sweet and smoky sensation of warm vanilla and a deep cleanse of dark charcoal. Pure plant oils and extracts help to relax the senses while detoxing the body.

Nominees: Ari Rose™, Brother’s Artisan Oil, Cosmydor, Indie Goat Soap, The Seaweed Bath Company, Vervan, Woodlot

BEST BATH PRODUCT

Winner: HoneyBelle

Nominees: Enfusia, Holistic Hemp Company, Kanya Life, Laki Naturals, Level Naturals, Magic Organic Apothecary, Makana, Olverum, Shea Terra Organics, The Seaweed Bath Company, Verdant Alchemy

BEST BODY MOISTURIZER

Winner: Restorsea
Retexturizing Body Butter

Price: $120

Specially formulated to provide instant relief and comfort as well as intense, long-lasting nourishment to the most dehydrated areas of the body such as feet, elbows and knees.

Nominees: Ayuna, Basd Bodycare, Ellie Bianca, Kanya Life, Kreyol Essence, Mademoiselle Provence, Max and Me, Olive + M, OSEA Malibu, Pistache

BEST BODY SCRUB

Winner: SpaRitual
Instinctual Sand Scrub

Price: $49

Harnessing the rejuvenating powers of Bora Bora White Sand and Volcanic Black Sand, the scrub effectively exfoliates skin, while a blend of organic Moroccan Argan Oil and Coconut Oil deliver a veil of essential moisture.

Nominees: Evolve Beauty, First Salt After Rain, Fytt Beauty, Laki Naturals, Sumbody, True Wild Botanics, Visha

BEST CLEAN INGREDIENT BRAND

Winner: Province Apothecary

Nominees: Au Naturale Cosmetics, Ayuna, Blüh Alchemy, Brother’s Artisan Oil, Ere Perez, Ethique, Fitglow Beauty, Innersense Organic,Beauty, Kaibae, Kanai, Max and Me, Pangea Organics, Shaffali, Shea Terra Organics, Tracie Martyn, YuYo Botantics

BEST COLOR COSMETICS

Winner: Ere Perez
Beetroot Cheek & Lip Tint

Price: $25

A vegan lip and cheek tint that adds a natural pop of color to your complexion.

Nominees: Ellis Faas, Fitglow Beauty, Gabriel Cosmetics, Hue Noir, Jane Iredale, Jet Cosmetics, RealHer, Rouge Bunny Rouge, Saint Cosmetics, Sarya, STARE Cosmetics, The Organic Skin Co

BEST DEODORANT

Winner: Brother’s Artisan Oil
Artisan Oil Deodorant

Price: $24

Be confident in every hot circumstance with Brothers Artisan Oil Deodorant in Jasmine & Geranium. Made with natural ingredients that truly work.

Nominees: Black Chicken Remedies, Cleo & Coco, EiR NYC, Ethique, Everyday for Everybody, Evolve Beauty, FatCo, Honestly Phresh, Kanai, LaVigne Natural Skincare, Little Moon Essentials, Smarty Pits, Sumbody, Type A, WAY OF WILL, Zatik

BEST EYE MAKEUP

Winner: Elate
Elate Cosmetics Essential Mascara

Price: $28

Whether it’s a long day at the office, an afternoon of downward dog, or a night out dancing, this is the only mascara you’ll ever need.

Nominees: Able, Au Naturale Cosmetics, Clove + Hallow, Ere Perez, Fitglow, Jane Iredale, RealHer, Saint Cosmetics, Sarya

BEST EYE TREATMENT

Winner: Beauty By Earth

Nominees: Anjali MD, Blüh Alchemy, Circ cell, Herbal Dynamics Beauty, Jenetiqa, Olive + M, Restorsea, Zatik

BEST FACE MASK

Winner: Apoem

Nominees: Aveseena, Cocoon Apothecary, Evolve Beauty, Herbal Dynamics Beauty, Lovinah, O’o Hawaii, Pangea Organics, Ranavat Botanics, Shaffali, Shunly, SpaScriptions, taila, Terra Beauty Bars

BEST FACIAL CLEANSER

Winner: Crave Skincare, Code of Harmony

Nominees: Alder New York, Amaranthum, Bryt Skincare, Coco Ensoleille, Emma Hardie, FREEDOM Naturals, Moss Skincare, O’o Hawaii, Sahara, Rose, Scändic, Shunly, SkinKick, Snow Fox

BEST FACIAL MOISTURIZER

Winner: Restorsea

Nominees: Amaranthum, AveSeena, Cannabliss Organic, Dr. Macrene 37 Actives Skin Results, Ethique, Herin, OSEA Malibu, Primal Dermam, Skin Dewi, Snow Fox, Venn

BEST FACIAL SCRUB

Winner: O’o Hawaii
Bird Seed Detoxifying Face Scrub

Price: $95

As the Hawaiian O’o bird would forage for wild seeds, fruits and exotic nuts, our Birdseed Detoxifying Face Scrub features a foraged collection of Hawaiian nutrients that have been formulated into exfoliation magic.

Nominees: Awake Organics, Aavrani, Blüh Alchemy, Kanai, Krisana Vigus, LANATURALE COSMETICS, Pure Nut, Seaweed Bath Company, Shaffali, SkinKick

BEST FACIAL SERUM/OIL

Winner: Dr. Macrene 37 Actives Skin Results

Nominees: Aveseena, Black Chicken Remedies, Blüh Alchemy, Carter and Jane, Code of Harmony, Dr. Wang Herbal Skincare, Everyday for, Everybody, Immunocologie, Le Prunier, Naya, Skin Authority, Skin Dewi, Sunia K., The Sunscreen Company, Undefined Beauty

BEST FOOT CARE

Winner: Way of Will

Nominees: Balade en Provence, IYOU, Parodi, Sparitual

BEST FRAGRANCE

Winner: Flora Remedia

Nominees: 18.21 Manmade, LUA Skincare, Raw Chemistry, Raw Spirit, The LyfeStyle Company, The Sage LifeStyle, Villa of the Mysteries, Zodica

BEST GYM PRODUCT

Winner: Sweat Cosmetics
Skin-Balancing Cleansing Towelettes

Price: $20

Cleanse and balance your skin on the go with these vitamin and mineral-enriched towelettes from Sweat Cosmetics.

Nominees: Alka Glam, Ducalm, EiR NYC, Hum Nutrition, Jane Iredale, Ogee, Olika, SPHYNX, Yuni Beauty

BEST HAIRSTYLING PRODUCT

Winner: Eleni and Chris

Nominees: 18.21 Manmade, ECRU, From Molly With Love, Groh, Copperhed, ikoo, Innersense Organic Beauty, LaVigne Natural Skincare, Loba, Mane, Spoolies, TruHair, Velvette Organics

BEST HAND CREAM

Winner: Elvis & Elvin

Nominees: Balade en Provence, EssenHerb, Gallinee, Karite, Lifetherapy, Mademoiselle Provence, Marin Bee, Parodi, Vervan, Yuni Beauty

BEST IMPULSE BUY

Winner: Olika
Birdie Boy Band

Price: $24.99

Birdie’s function is to help you stay clean. He is 3 inches tall and 2 inches wide. Birdie contains two level of cleaning power: a spray and wipes. Birdie is TSA friendly containing 20 mL of sanitizing liquid.

Nominees: Beauty Steep, Flickable Lip Glosses, Glamcor, Indaia, Kiss Your Cravings Goodbye, Make Up Eraser, My Magic Mud, Petitie Amie, PMD Beauty, Prana SpaCeuticals, SPHYNX, The Good Patch, The Mighty Patch, The Vanity Project

BEST INGESTIBLE

Winner: Hum Nutrition
Daily Cleanse

Price: $25

Helps clear your skin & body from toxins. Cleanses your skin, liver, bowel, kidneys and lungs.

Nominees: Hair Detox, Holistic Hemp Company, La Sirène (Marine Collagen), Ora Organic, SkinTe, The Tonik, Vital Proteins, FiTONIC

BEST LIP COLOR

Winner: Ogee
Ogee Sculpted Tinted Lip Oil

Price: $26

A silky, solid blend of organic cold-pressed Jojoba Oil and Butters that melt instantly onto lips to moisturize and nourish, with an emollient layer of beauty-enhancing, buildable natural color.

Nominees: Au Naturale Cosmetics, Axiology, CLE, CLOVE+HALLOW, ECRU, Fitglow Beauty, Hickey Lipsticks, Impromptu, Luk Beautifoods, Muskaan, Nude Envie, RealHer, Saint Cosmetics, STARE Cosmetics, The Organic Skin Co.

BEST MEN’S GROOMING

Winner: Big Boy
Big Boy Beard Balm

Price: $30

The highest quality Beard Balm handcrafted in Sicily, in an Artisan Lab near Palermo.

Nominees: 18.21 Manmade, AndMetics, Brayden, Brother’s Artisan Oil, Groh, Hair Detox, Malechemy, Raw Chemistry, Vitruvian Man, Way of Will

BEST NAIL POLISH

Winner: SpaRitual
Nail Lacquer

Price: $12

SpaRitual Nail Lacquer gives your nails a classic appearance with long-wear.

Nominees: Dermalect Cosmeceuticals, Gloss Naturals, *hype nail, Karma Organic Spa, Piggy Paint, Sara Elizabeth

BEST ORAL CARE

Winner: Alka-White Mouthwash LLC.
Alka-White Alkaline Mouthwash Tablet

Price: $19.99

Rinsing and brushing with the portable effervescent tablets increases salivary pH to create an alkaline oral environment, which strengthens enamel, freshens breath, and makes teeth less sensitive.

Nominees: Black Chicken Remedies, First Salt After Rain, My Magic Mud, Pursonic, Terra Beauty Bars, The Vanity Project, VIP Smiles Dentistry

BEST PACKAGING DESIGN

Winner: Girl Undiscovered
Stumbled Across Paradise Face Mask

Price: $45

Our velvety, energizing exfoliant mask has been formulated to leave your skin blissfully radiant and renewed.

Nominees: Alder New York, Arôms Natur Skincare, Cannabliss Organic, Everyday for Everybody, Flora Remedia, O’o Hawaii, Olika, The Sage, LifeStyle, Zodica

BEST SHAMPOO/CONDITIONER

Winner: Groh

Nominees: ECRU, Eleni and Chris, Elvis + Elvin, Ethique, Innersense Organic Beauty, Lena Japon, Loba Mane, Marinella, Ola Tropical, Apothecary, Sumbody

BEST SHEET MASK

Winner: When

Nominees: AVARELLE, Bawdy, Bio Republic, Eleni and Chris, Elvis & Elvin, Florapy Beauty, FROWNIES, IYOU, Kaibae, KNESKO, Knours, MidFlower, Milu, Petite Amie, Snow Fox

BEST SPF

Winner: Prep Cosmetics

Nominees: Beauty By Earth, DNARenewal, EiR NYC, Everyday for Everybody, KlenSkin, Love Sun Body, Moss Skincare, New Heights Naturals, Prana SpaCeuticals, Sara Elizabeth, UnSun, Zatik

BEST UNIQUE INGREDIENT

Winner: Sahajan

Nominees: Adsorb, Cannabliss Organic, IYOU, Kreyol Essence, Lavigne, Lovinah, Magic Organic Apothecary, Naya, Pili Ani, Restorsea, Science Serum, Temana Skincare, Venn, Zaman Skincare

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